Tom Lucey
Brand Strategist | Graphic Designer
BIGMAN2.jpg

Big Man Media - Brand Identity

Brand identity for digital marketing agency Big Man Media.

Following a strategy session, we identified the need to reposition, to appeal to new customers and position as a bold, honest agency for visionaries who want to grow.

After defining brand attributes, words were translated into visual style scapes, which were used as the basis for logo development.

The deliverables were logo files and style guidelines for appropriate use of new brand identity.

 

Big Man Media

Big Man Media

Positioning and brand identity for digital marketing agency

The process

The process

Following a strategy session, we identified the need to position as a bold, honest agency for visionaries who want to grow.

 After defining brand attributes, words were translated into visual style scapes, which were used as the basis for logo development.

After defining brand attributes, words were translated into visual style scapes, which were used as the basis for logo development.

Style-guide7.jpg
BIGMAN2.jpg
BIGMAN2.jpg